炎炎夏日，不出南通也有(you)“詩和遠方”。

    為進一步(bu)貫徹《國務(wu)院辦公廳(ting)關(guan)于(yu)進一步(bu)激發文(wen)(wen)化(hua)和旅(lv)游(you)(you)消費潛力的意見(jian)》，積極落實南通(tong)(tong)市(shi)(shi)政(zheng)府《關(guan)于(yu)幫助(zhu)市(shi)(shi)場主(zhu)(zhu)體著力穩定(ding)經濟增長的若干政(zheng)策措(cuo)施》文(wen)(wen)件精神，按照文(wen)(wen)件中“擴大文(wen)(wen)旅(lv)節慶活(huo)(huo)動(dong)(dong)知名度(du)、打響文(wen)(wen)旅(lv)夜游(you)(you)新品牌”的具體要求(qiu)，6月18日晚，“繽紛夏日·多彩(cai)通(tong)(tong)城”2022年南通(tong)(tong)夏季游(you)(you)推廣活(huo)(huo)動(dong)(dong)在通(tong)(tong)州(zhou)區(qu)鮮花小鎮景區(qu)啟動(dong)(dong)。此次夏季游(you)(you)推廣活(huo)(huo)動(dong)(dong)由南通(tong)(tong)市(shi)(shi)文(wen)(wen)化(hua)廣電和旅(lv)游(you)(you)局牽頭，各縣(xian)（市(shi)(shi)、區(qu)）文(wen)(wen)化(hua)旅(lv)游(you)(you)局聯合南通(tong)(tong)廣電傳(chuan)媒集團等相(xiang)關(guan)單位共同舉辦。活(huo)(huo)動(dong)(dong)以(yi)“1+3+N”方式呈現：即(ji)在6月-9月期間(jian)，先后舉辦1場啟動(dong)(dong)儀式，3個(ge)月度(du)主(zhu)(zhu)題活(huo)(huo)動(dong)(dong)，各縣(xian)（市(shi)(shi)）區(qu)和各景區(qu)每(mei)周末因地制(zhi)宜舉辦N場配(pei)套活(huo)(huo)動(dong)(dong)。

 

當晚，啟動儀式以(yi)南(nan)(nan)通(tong)(tong)(tong)(tong)夏日(ri)里的最具(ju)代(dai)表性的五種色(se)彩為線索，對(dui)通(tong)(tong)(tong)(tong)城夏日(ri)的優質文旅資源進行集(ji)中性的推(tui)(tui)介(jie)(jie)(jie)與發(fa)(fa)布(bu)，具(ju)體包括“清(qing)涼(liang)南(nan)(nan)通(tong)(tong)(tong)(tong)·綠色(se)江(jiang)(jiang)海(hai)”——避(bi)暑納涼(liang)主(zhu)(zhu)(zhu)題(ti)推(tui)(tui)介(jie)(jie)(jie)：視頻發(fa)(fa)布(bu)“通(tong)(tong)(tong)(tong)城八大(da)避(bi)暑打卡地(di)(di)(di)”以(yi)及全市62家省、市級“最美(mei)公共文化空間”；“蓮(lian)動南(nan)(nan)通(tong)(tong)(tong)(tong)·粉(fen)色(se)江(jiang)(jiang)海(hai)”——夏日(ri)賞(shang)荷(he)(he)主(zhu)(zhu)(zhu)題(ti)推(tui)(tui)介(jie)(jie)(jie)：發(fa)(fa)布(bu)由10張精美(mei)國風手(shou)繪構成的“南(nan)(nan)通(tong)(tong)(tong)(tong)賞(shang)荷(he)(he)圖(tu)鑒”，推(tui)(tui)介(jie)(jie)(jie)全市10處(chu)賞(shang)荷(he)(he)勝地(di)(di)(di)；“研學南(nan)(nan)通(tong)(tong)(tong)(tong)·紅色(se)江(jiang)(jiang)海(hai)”——暑期(qi)研學旅行基地(di)(di)(di)（營地(di)(di)(di)）推(tui)(tui)薦：發(fa)(fa)布(bu)博物館、親(qin)子及鄉村三(san)大(da)主(zhu)(zhu)(zhu)題(ti)共計18個精品(pin)研學旅行基地(di)(di)(di)（營地(di)(di)(di)）；“果‘燃(ran)’南(nan)(nan)通(tong)(tong)(tong)(tong)·金色(se)江(jiang)(jiang)海(hai)”——樂(le)享采(cai)摘(zhai)主(zhu)(zhu)(zhu)題(ti)推(tui)(tui)介(jie)(jie)(jie)：發(fa)(fa)布(bu)“盛(sheng)夏的果實”通(tong)(tong)(tong)(tong)城夏季(ji)水果采(cai)摘(zhai)手(shou)繪地(di)(di)(di)圖(tu)，推(tui)(tui)介(jie)(jie)(jie)遍及南(nan)(nan)通(tong)(tong)(tong)(tong)各地(di)(di)(di)的夏令(ling)時鮮水果采(cai)摘(zhai)點；“親(qin)水南(nan)(nan)通(tong)(tong)(tong)(tong)·藍色(se)江(jiang)(jiang)海(hai)”——發(fa)(fa)布(bu)各縣（市、區）夏季(ji)旅游產品(pin)、主(zhu)(zhu)(zhu)題(ti)活動或近期(qi)助推(tui)(tui)文旅市場(chang)恢復(fu)發(fa)(fa)展的相關(guan)舉(ju)措和政(zheng)策。